Food
Gourmet S’mores
Photo

About / Bio
Firefly S’mores was born from the glow of campfires and the magic of family tradition. For over 45 years, our family has gathered every summer at Firefly Lake in northern Wisconsin — a place where laughter, late nights, and gooey marshmallows have always gone hand in hand.
When we dreamed up Firefly S’mores, we wanted to capture that same feeling — the warmth of the campfire, the sparkle of creativity, and the joy of sharing something simple but extraordinary. Our food truck brings those moments to life through a thoughtfully crafted menu of gourmet s’mores, from the classics you know and love to imaginative twists featuring cookies, candy bars, ice cream, and other sweet surprises.
But Firefly S’mores isn’t just about dessert — it’s about the experience. The truck itself is part of the story: a retro-inspired beauty with an orange strobe light that flickers like the fireflies dancing around a summer bonfire. When the light’s on, you know the magic is happening — a sign that something special (and delicious) is being created inside.
At Firefly S’mores, we celebrate both nostalgia and innovation — connecting generations through a treat that never goes out of style and reimagining it for new memories to come. Whether you find us at a community event, wedding, or festival, we invite you to stop by, savor a perfectly crafted s’more, and share in the glow.
When we dreamed up Firefly S’mores, we wanted to capture that same feeling — the warmth of the campfire, the sparkle of creativity, and the joy of sharing something simple but extraordinary. Our food truck brings those moments to life through a thoughtfully crafted menu of gourmet s’mores, from the classics you know and love to imaginative twists featuring cookies, candy bars, ice cream, and other sweet surprises.
But Firefly S’mores isn’t just about dessert — it’s about the experience. The truck itself is part of the story: a retro-inspired beauty with an orange strobe light that flickers like the fireflies dancing around a summer bonfire. When the light’s on, you know the magic is happening — a sign that something special (and delicious) is being created inside.
At Firefly S’mores, we celebrate both nostalgia and innovation — connecting generations through a treat that never goes out of style and reimagining it for new memories to come. Whether you find us at a community event, wedding, or festival, we invite you to stop by, savor a perfectly crafted s’more, and share in the glow.
Open for the Season

